HomeMy WebLinkAboutMinutes - 10/28/2008 - Community Development Committee COMMUNITY DEVELOPMENT COMMITTEE MEETING
L.- Tuesday, October 28, 2008
Aldermen's Conference Room, 7:00 p.m.
In AttendancE�: Committee Members: Chairman Alderman Condon, Alderman Santi and
Alderman Glab (arrived at 7:17 p.m.). Absent: Alderman Wimmer. Staff: Deputy City
Administrator Martin, City Planner Kolner, Superintendent of Forestry and Park Planning
Schmidt and Deputy City Clerk Kunzer.
Also in Attendance:
Resident Mark Rapata
Liberty Tax Service Master Franchisee Tim Oman.
Noting a lack cf a quorurn, Chairman Alderman Condon called the meeting to order at 7:12 p.m.
Public Input
No one spoke ciuring the time set aside for public input.
Discussion: Moving Signs
Chairman Condon invited Tim Oman to address the Committee regarding his request that the
City revisit its current ban on moving signs.
Mr. Oman stated Liberty T� Service is currently the fastest growing franchise in the country.
� McHenry was one of the first franchises opened by the business in the entire country. The
company's ma��keting style is to utilize gorilla marketing, similar to that practiced by Jiffy Lube
and Mattress F actory among others in the community. Mr. Oman recognized that some cities
throughout the country restrict the use of gorilla marketing, but noted that it is against the
constitution to prevent its use. The right to advertise a business is inherent in the Freedom of
Speech.
Mr. Oman noted while he concurs that the use of persons dressed as Lady Liberty waving to
passing vehicles might be a nuisance to traffic flow, the use of gorilla marketing, as it is
commonly called, is necessary to the growth of the local business. Noting since the City
modified its sign code in August 2006, which ultimately prohibited the use of moving/waving
signs, the local Liberty Tax Service business dropped off 50%. The purpose of having Lady
Liberty waving is to generate business. The t� season is very short and the use of the "wavers"
is to increase c;lient base during the short season. He requested the Committee reconsider its
current ban on�;he use of"wavers" to generate business.
Responding to Chairman Condon's inquiry, Mr. Oman stated the prime time for "wavers" would
be from the last week of January (when W-2 forms are received)until April 15th
Alderman Glab arrived at 7:17 p.m. Chairman Condon noted a quorum of the Committee was
now present.
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Community Development Committee Meeting
� October 28,2008
Page 2
Mr. Oman sta�:ed during the initial and final portions of the tax season, the waver would be
present througliout the day. During mid tax season, the waver would be in place during morning
and evening peak times as well as during the lunch hour.
Chairman Cor�don inquired if the company had completed any research to back up their
statement that business had dropped off more than 50% as a result of the moving sign ban.
Chairman Cordon suggested there might be another avenue the company could pursue to
reinforce the company branding exhibited by the"wavers".
Alderman Santi inquired as to the amount of business due to walk-ins versus appointments. Mr.
Oman respond�d 10% of the business is related to appointments; 90% are walk-ins. Mr. Oman
further noted that there are typically three types of tax return customers:
1) Blue collar workers—those with simple returns, filing short form, insecure in preparing their
own returns but desiring an immediate tax refund;
2) Professional workers — those with more complex returns, not comfortable filing their own
returns;
3) Business Owners who typically have an accountant (these customers are not typically found
in the Liberty Tax Service client base).
Mr. Oman noted the company's customers are generally spur-of-the-moment customers who
have their W-2 form in hand and decide to stop in and file their returns.
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Alderman Con�ion opined moving signs ("wavers") are a distraction to motorists. Although she
recognized the company has rights pursuant to the Freedom of Speech, she expressed her
concerns regarding public safety. Mr. Oman responded he empathizes with the safety concerns,
but inquired haw the "wavers" would differ from a business that modifies its changeable sign
board copy daily, which would also provide a distraction to motorists.
Alderman Glab noted he has witnessed "wavers" in several communities during daily commutes
and noted they provide a distraction wherever they are present. He stated he does not see the
"wavers" as a positive promotional quality for the business. He opined a business utilizing this
method of advertising does not show business integrity or quality.
Planner Kolner suggested the Committee, rather than reversing the current prohibition of moving
signs, investigate creating a temporary use which would allow and restrict moving signs. Mr.
Oman noted to his knowledge McHenry is the only community in northern Illinois which
currently prohibits "wavers".
Deputy City Administrator Martin noted from Staff's perspective, the original ban on moving
signs was instir,uted as a result of the Committee's concerns regarding motorist and pedestrian
safety. Additicnally, costumed people oftentimes encouraged drivers to honk their horns,
creating furthe�� distractions and nuisances. He noted there is current case law addressing the
issue of movin�; signs/"wavers". Deputy City Administrator Martin stated Staff has suggested a
� compromise w lich would allow the "wavers" but restrict the use to private property and to
Community Development Committee Meeting
� October 28,2008
Page 3
continue to pr��hibit the use on public property (right-of-way). If the "wavers" overstepped the
property line and advertised on public property, they could be charged with creating a public
nuisance.
Chairman Condon inquired if Staff had considered requiring a sign permit for the moving signs.
Mr. Oman noted one city had chosen that route, but soon reversed itself when it realized it could
create liability issues as a result of requiring a permit for"wavers".
Chairman Condon stated she would prefer the "wavers" not be allowed. She inquired if Staff
could suggest a specific distance the"wavers" be permitted from the public right-of-way. Deputy
City Administrator Martin responded at least 5-10 feet from the property line would be
appropriate. He noted if the City chooses to remove the ban on "wavers", it cannot be more
restrictive than it is on similar signs (such as real estate signs) in the district. Some discussion
also occurred among Staff about classifying"wavers" as portable signs.
Alderman Glab suggested if the "wavers" were required to move further away from the road, the
potential for safety hazard could increase. If the prohibition on the"wavers" were lifted/reversed,
he opined any business in town could decide to implement them. The City could end up with
"wavers" in front of pizza places, oil change facilities, etc. with a proliferation of them
throughout town. Alderman Glab also noted the City has investigated hazards caused by flashing
`.- signs. He noted he cannot condone reversing the City's current policy regarding moving signs.
He opined if the prohibition were reversed, the ordinance would be unenforceable.
Alderman Santi concurred with Alderman Glab. If the moving signs were permitted on private
property, there would remain a great safety concern. He noted he does not want to restrict the
company from doing business and making a profit in the community. However, he is not
comfortable with"wavers" being permitted.
Mr. Oman requested Staff investigate police reports to determine if any crashes could have
occurred as a result of the "wavers" being used in the past. Alderman Santi reiterated a statement
made by Chairman Condon that it only takes one crash to occur as a result of the moving signs. It
would be one too many. Mr. Oman noted the prohibition on"wavers" impedes the constitutional
rights and Freedom of Speech of the company. He opined the City should not concern itself
regarding a potential horde of "wavers". He stated it would not happen. He encouraged the
Committee to read case law regarding the Freedom of Speech.
Deputy City Aciministrator Martin inquired if the company had ever considered using a statue as
opposed to a pf�rson dressed as Lady Liberty waving to motorists. Mr. Oman responded there are
banners and fl�igs which could be used. There are many different ways to go about drawing
interest to the company. However, the company has found by far the best method is to utilize the
afore-mentione�3 gorilla marketing. He further stated the novelty of the"wavers" wears off rather
quickly and the� safety/hazard would therefore be reduced as the public becomes accustomed to
� seeing the"wa��ers" on the roadside.
Community Deve lopment Committee Meeting
� October 28,2008
Page 4
Alderrnan Glab recalled there were instances in the past when "wavers"/walking sign boards
were prevalent in the community. He suggested if the City's prohibition were reversed, the
amount of"wavers" would blossom, particularly in light of the current economy.
Alderman San:i stated there are other means of marketing the business, such as feather banners
or blow-up fi�,ures. He suggested the company look into an alternative method of marketing.
Deputy City Administrator Martin noted these types of signs (blow-up figures, banners, etc.)
would be allc+wed with a temporary use. Planner Kolner noted temporary uses/signs are
permitted for a maximum of 30 days, followed by a 30 day moratorium after which another 30-
day temporary use permit could be granted. Perhaps this would satisfy the needs of the company.
Mr. Oman res��onded the company would likely utilize the temporary use signs again this year.
However, the t�tilization of the costumed "waver" is needed as well.
Chairman Condon suggested City Attorney McArdle be consulted as to the City's liability
regarding the :Freedom of Speech, particularly as it pertains to case law resulting from other
municipality's restrictions and/or prohibitions on moving/costumed "waver" signs. If necessary,
he could be invited to attend the next meeting of the Committee{November 25, 2008).
Mr. Oman sug�;ested City Attorney McArdle could be in contact with the corporate attorneys for
Liberty Tax Service prior to the ne� meeting as well.
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Tree Preservation Ordinance Amendments
Deputy City A3ministrator Martin stated Superintendent of Forestry and Park Planning Schmidt
has completed a review of the City's Tree Preservation Ordinance. The Tree Preservation
Ordinance was adopted more than ten years ago and was due to be updated. Superintendent
Schmidt suggested the following amendments:
1. Section 24-42 Tree Removal Permit Required.
Staff questioned if the 10" minimum diameter is still acceptable and suggested it be reduced to 6" in
diameter.
2. Section 24-45 Tree Removal
Staff suggested a modification to the policy regarding Section 24-45(a)(4), the list of trees which may be
removed and are not subject to the Tree Replacement Schedule in Section 24-48. It is suggested the trees
could be replaced on a one for one basis instead of requiring compensarion. Some properties only have
these types of tree on them and to lose that amount of biomass would impact the community in a negative
manner. Air quality,noise reduction, storm water detention and carbon sequestration are a few of the ways
the community can be adversely affected.
3. Section 2 4-47 Tree Protection Rights
Staff sug,;ested deleting 24-47(� which currendy allows for the temporary suspension of Tree Protection
Measure�. Any temporary suspension would pern�anendy and adversely impact the affected trees.
4. Section 24-4$ Tree Replacement Schedule
Staff suggested with regard to letter 24-48(c) to replace the current text with the Subdivision Control and
� Development Ordinance(technical section)list of trees approved for residential use.
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� October 28,2008
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5. Section.?4-48 Tree Replacement Schedule
Regardvig Section 24-48(e), Staff suggested that the current fee of $100 does not cover the tree
replacen ient cost to the City. The new cost should be determined using the regional cost per square inch of
trunk arc:a (cross section)to determine actual tree value. This information is found in the Ninth Edition of
the Gui�e for Plant Appraisal or most recent edition, published by the International Society of
Arboriculture which is updated from time to time.
6. Section:'.4-49 Fees
The current fee for a tree removal pemrit is $45. Staff suggested an increase to $75 in order to cover staff
review a nd field inspection time.
7. Section::4-50 Administration and Enforcement
Violatio�is currently pertain to any tree with a minimum diameter at breast height (DBI� of 10". Staff
suggeste�i this be amended to pertain to trees of six inches or more.
Responding ta an inquiry from Alderman Santi, Superintendent Schmidt noted the current
standard for tree replacement using the formula published in the International Society of
Arboriculture would result in more accurate replacement costs as opposed to the current rate of
$100 per tree being replaced. A 2" caliper tree being replaced as per the ISA standards would be
$270, a much more realistic and actual cost.
� Chairman Condon invited Mr. Rapata to comment on the proposed amendments to the Tree
Preservation Ordinance.
Mr. Rapata sta:ed he has been promoting a more restrictive tree ordinance for the past ten years.
He is happy to see the City is finally moving forward with updates. Mr. Rapata suggested the
current minimum fine of$25 should be increased. He also stated any violators should also be
required to pay for a tree removal permit in addition to payment of appropriate fines. Mr. Rapata
inquired if the Committee would consider reducing the 2-acre minimum lot size which requires
adherence to the ordinance.
Deputy City Administrator Martin noted the 2-acre minimum applies to single-family residential
property. For property other than single-family residential, the minimum lot size to which the
ordinance is applied is 1-acre.
Alderman Glab stated the ordinance is meant to restrict arbitrary tree removal by developers. The
ordinance is not meant to burden single-family residents who may choose to cut down or prune
trees on their property. Alderman Glab further stated the City needs to protect its trees but not
over-regulate t�� the disadvantage of individual home owners. He concurred that any violators
should be requi red to pay the fine but also pay for the tree removal permit.
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Community Devc;lopment Committee Meeting
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Motion by Sa�rti, seconded by Glab, to recommend to the McHenry City Council that the Tree
Preservation C►rdinance be updated as presented this evening, including an increase in violation
fines and the requirement that violators be required to pay for a tree removal permit in addition
to paying appr�priate fines.
Voting Aye: Santi, Glab, Condon.
Voting Nay: None.
Absent: Wimmer.
Motion carried.
Alderman Glat� suggested the City look at the Emerald Ash Borer and devise a plan to protect its
trees from infe station. Superintendent Schmidt noted that matter is being discussed at the Parks
and Recreation Committee.
Chairman Condon requested the minutes reflect that tree concerns are not always parks issues. It
was suggested the matter might be better suited to the Community Development Committee.
Code Enforcement Undate
Deputy City Administrator Martin reported the Code Enforcement Division of Construction and
Neighborhood Services completed 677 site visits between January l, 2008 and August 6, 2008.
L— Staff is in the process of developing a logging/tracking system for compliance of complaints.
There are currf�ntly more than 116 open complaints. While the report is a work in progress, Staff
is making strides in developing an accurate report system for the process.
Suggestion was made to provide Status Reports of the Code Enforcement Division on a quarterly
basis to Council. The information could be disseminated via the Friday Report.
Neon Signs Amendments
Deputy City Administrator Martin reported the Committee at its August 26, 2008 regularly
scheduled meeting discussed the regulation of neon signs. Staff was directed to write a proposed
sign ordinance amendment which would regulate the amount of neon signage allowed based on
building frontage, similar to how wall signage is currently regulated. Staff is recommending the
following amendments to the sign ordinance regarding neon signs:
1. Amend Section IX Signs, Subsection(B)(2)by replacing it with the following:
p. Window Signs(ezcept interior neon window signs; see IX(B)(9)and Table 18
2. Amend Section IX Signs,subsection(B)(9)by adding the following:
Neon SiQns
Neon Signs are only permitted in nonresidential zoning districts on interior window in accordance
with the following provisions:
a. Onl� one neon sign is permitted per window pane;
b. Expc►sed neon tubing and light bulbs are prohi6ited;
c. Neon signs shall not be used to outline windows and doors, accentuate or trim architectural
features or outline borders of signs or buildings;
�. d. Neor�signs shall not cover more than 50%of any window pane.
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� October 28,2008
Page 7
Deputy City ,�dministrator Martin stated the Committee also needs to consider how best to
amortize the current neon signs which do not conform to the proposed amendments. Staff has
determined the�re are two ways to handle this issue:
1. Grandfather all existing interior neon window signs until 2013 and/or when a new
businE�ss obtains occupancy/sign permit they would be obligated to comply with the
regulations; or
2. Requir� all existing businesses with interior neon window signs to comply with the
ordinance within a specified time period.
Alderman Glal� opined to allow the neon signs in place until 2013 seemed too lengthy a period to
require compliance. He suggested three years, 2011, would be more appropriate.
Chairman Condon agreed with the first method of amortization, noting 2013 would be
satisfactory as all free-standing signs would have to be brought into conformance by that date as
well.
Motion by Santi, seconded by Glab, to recommend to the McHenry City Council the
consideration of amendments to the sign ordinance relating to neon signs as presented, for
direction to the Planning and Zoning Commission for presentation at a public hearing.
�. Voting Aye: Santi, Glab, Condon.
Voting Nay: None.
Absent: Wimmer.
Motion carried
Core Downtown Sub-Area Plan Uudate
Deputy City Administrator Martin stated Staff held two community design workshops for the
Core Downtov�m Sub-Area Plan. A total of 40 people attended the workshops. Property owners
of the land contained within the proposed Sub-Area were invited to participate. A Strengths,
Weaknesses, Opportunities, and Threats (SWOT) Analysis was conducted at each workshop.
The workshop participants were also invited to provide their ideas as to what should be included
in the vision statement for the Sub-Area Plan. The Committee was provided with a summary of
the comments received relating to the SWOT Analysis and the creation of the vision statement.
Deputy City Administrator Martin showed the Committee a map which included a compilation
of the various suggestions for land use in the Sub-Area. He stated the Committee at its next
meeting could start out with a blank map and indicate its ideas for the area, taking into
consideration some of the comments provided from the workshops. Deputy City Administrator
Martin noted the Committee could also begin the creation of the vision statement for the Sub-
Area. Staff envisions a late spring or summer 2009 draft plan being presented to the community
at an open house.
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Community Devclopment Committee Meeting
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Alderman Glab opined the City needs the private sector to draw up a game plan for what they
would like to see in the area. He stated it should not be up to the City to draft an idea for how
property owners should develop their property. He noted the City should help in the
implementation of ideas set forth by the private sector.
Alderman Santi stated Staff should meet with the property owners and should be visionary in
guiding the developers. Planner Kolner stated as an example, there has been a lot of interest in
the vacant pr�perty at the corner of Richmond and Pearl Streets. Staff can tell potential
developers that the City would like to see low intensity on the site, keep the building height
down, locate parking in the rear of the building, etc. However, the City cannot tell the property
owner what specific business would be desirable at a particular location. The City can guide the
developers as to form so that the structure will blend into the area.
Alderman Glab stated he would like to see the downtown developed so that it becomes a
shopping venture instead of a one-stop shopping trip. It needs to become a destination location
with various sites to draw interest.
Chairman Condon noted the purpose of the Sub-Area Plan is to create a vision for how the City
would like the area to develop moving forward. The private sector would then know what
direction the City would like to take within the area of the Plan.
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Planner Kolner noted Staff has taken a different approach regarding the development of the Core
Downtown Sub-Area Plan. More research and input is being sought prior to laying out a
proposed plan as opposed to the method in developing the Crystal Lake Sub-Area Plan and the
Main Street Sub-Area Plan.
Deputy City Administrator Martin stated at the ne� meeting, the Committee will have an
opportunity to discuss the comments obtained from the SWOT Analysis. The Committee will
also have a blank Sub-Area Map to begin working on a proposed plan as well as the vision
statement for the area.
Chairman Condon stated people will be more apt to support the plan and be more invested in it
once they realize the City listened to them and took their comments into consideration during the
planning process.
Staff Renort
Deputy City Administrator Martin reported the Special Census is in progress. Testing of
potential enumerators is underway. An article will appear in the paper this week announcing the
Special Census.
Deputy City Administrator Martin also reported Tractor Supply continues to express an interest
in the property located at the northwest corner of Ringwood Road and Elm Street. Staff also met
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Community Devclopment Committee Meeting
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with a developer who would like to present a concept plan before the Committee at its November
meeting.
Other Business
Alderman Gla� inquired as to the status of the building currently under construction on the West
Campus property. Deputy City Administrator Martin responded a solar powered concession
stand is being constructed. The structure is classified as an accessory structure in a residential
district. The district is allowed to have two accessory structures: a garage and the second
building currently under construction. The principal use of the property is a school. In 1995 the
district was granted a variance to a11ow a second principal building on the property. The second
building houses the administrative offices of District 156.
Alderman Glab stated when the district expanded the garage they came back to Council for
approval. He inquired why the district is able to erect another accessory structure without coming
before Council. Alderman Glab stated when the district passed the referendum to expand the
school they should have come to Council for an expansion of the conditional use permit. He
inquired why the district does not have to follow City codes and ordinances. He went on to
summarize the drainage issues he has experienced due to district construction projects.
Alderman Glab also noted the district's parking lot lighting appears to violate the City's lighting
L, regulations. Deputy City Administrator Martin stated he would look into the lighting and
determine if the illumination overflows the district property line.
Alderman Glab requested Staff look into the issues as a whole and bring back an explanation to
the Committee, particularly regarding the district's lack of conformance to City codes and
ordinances. A determination needs to be made if the district is required to conform or if State
Statute permits a disregard of local codes and ordinances.
Chairman Condon stated the City needs to know if the State Statutes permit the district to be
mutually exclusive or mutually enforceable from City codes. Are State Statutes regarding school
districts meant to supersede local government rules and regulations?
Alderman Glab also inquired if St Mary Church obtained a variance to a11ow an oversized sign in
front of their church. Staff will investigate and advise Alderman Glab of the results.
Chairman Concion announced the ne� Committee meeting is scheduled for Tuesday, Novernber
25, 2008 with a projected agenda as follows:
1) Historic Preservation Ordinance
2) Moving Signs continued discussion
3) Developer��resentation
4) Core Downtown Sub-Area Plan
5) 2009 Schedule and Goals.
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Community Development Committee Meeting
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Page 10
Adiournment
Motion by Glab, seconded by Santi, to adjourn the meeting at 9:28 p.m.
Aye: Santi, Glab, Condon.
Nay: None.
Absent: Wimmer.
Motion carried.
Respectfully submitted,
G n Condon, Chairman
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